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This Easter, Asda gave away free carrots to customers across 581 stores on Good Friday - to support a rapidly growing UK tradition of leaving a carrot out for the Easter Bunny on ‘Easter Eve’.

This comes as nearly 45% of Brits in new survey, by Asda, say they’ve previously left out a carrot for the Easter bunny in the past - with over 10% growth in the tradition in the last two years alone.

#PR #Campaign #Delivered #EarnedMedia

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