On Pet Parents Day, new research from Dulux - marking 65 years of its iconic Dulux Dog - revealed just how much our love of pets is shaping the way we live.

The findings point to the rise of a new life milestone: becoming a pet parent. To bring this trend to life, renowned dog lover and ‘dog dad’ Pete Wicks has teamed up with Dulux to create a stylish, practical space inspired by his dogs, including newest family member, Rodney – proving you don’t have to sacrifice style for muddy paws.